6 Must-Have LinkedIn Creator Tools for Growing on LinkedIn in 2025
Deven Bhooshan
Updated: Feb 18, 2025
Creating on LinkedIn isn’t what it used to be.
It’s no longer about posting once a week and hoping for likes.
It’s about building a personal brand, showing up with consistency, and engaging like a pro.
To do that, you need the right tools — tools that make your content better, your workflow easier, and your time more valuable.
Here are the top LinkedIn creator tools across six essential categories to help you grow faster in 2025.
1. Content Ideation & Research
BuzzSumo
Overview:
BuzzSumo helps you stay on top of what’s getting traction online. It shows you the most shared and engaged-with articles, blog posts, and social content across the web.
Why LinkedIn creators love it:
Plug in your topic (like "SaaS marketing") and instantly see which themes and headlines are working. It gives you a strategic edge when shaping your own take.
Pros:
Great for spotting viral trends in your niche
Breaks down content by platform (LinkedIn, Twitter, etc.)
Helps you write better headlines
Tracks competitors' content strategy
Keyword and domain alerts
Cons:
Pricey for solo creators
Not LinkedIn-specific
Can show outdated content if filters aren't applied
Learning curve in interface
Daily use needed to extract full value
Key Features:
Content Analyzer
Trending Feed
Headline Analyzer
Alerts
Influencer discovery
Pricing:
Free trial available; Paid plans start at $119/month
AnswerThePublic
Overview:
AnswerThePublic visualizes real search queries into maps of questions, comparisons, and phrases around your keyword.
Why LinkedIn creators love it:
It’s a fast, easy way to find angles and topics your audience genuinely cares about — perfect for building useful and relevant content.
Pros:
Easy to use
Visual question breakdowns
Helps prevent writer's block
Generates a high number of ideas per keyword
Free for light users
Cons:
Not LinkedIn-specific
Limited daily searches (free tier)
Some results feel broad or obvious
No performance data
Export features locked in Pro
Key Features:
Question visualizations
Keyword groupings
CSV export
Search listening alerts (Pro)
Regional filtering
Pricing:
Free plan available; Pro starts at $9/month
2. Content Management
Notion
Overview:
Notion is a flexible workspace to build and organize your content workflow, store ideas, plan posts, and track what’s published.
Why LinkedIn creators love it:
Whether you're managing a weekly content calendar or building a swipe file of past posts, Notion adapts to whatever you need.
Pros:
Customizable workflows
Great for post planning and tagging
Works for solo and team creators
Strong template ecosystem
Cross-platform syncing
Cons:
Manual setup required
Not built for LinkedIn use cases
No native analytics
No engagement tracking
Can become disorganized without discipline
Key Features:
Linked databases
Content calendars
Shared team views
Drag-and-drop blocks
Rich media embedding
Pricing:
Free for individuals; Pro starts at $8/month
3. Content Creation, Engagement & Analytics
Supergrow
Overview:
Supergrow is a purpose-built tool for LinkedIn creators. From drafting posts to managing engagement and tracking performance, it covers your entire LinkedIn workflow.
Why LinkedIn creators love it:
You can generate posts, save swipe-worthy content, reply to comments, and track results — all from a clean, dedicated interface.
Pros:
Built specifically for LinkedIn
Includes post writing, swipe files, and analytics
Engagement workspace for comments
Easy to use and navigate
No browser switching or tab overload
Cons:
LinkedIn-only (not multi-platform)
No mobile app yet
Some analytics are in beta
Key Features:
AI post generator
Swipe file builder
Comment and reply inbox
Post scheduling
Basic performance metrics
Pricing
Supergrow offers three premium tiers with a 7-day free trial.
Starter — $19 per month
Pro — $29 per month
Agency/Team — $99 per month for 10 accounts
Click here to learn more about each pricing plan.
4. Design
Canva
Overview:
Canva is the easiest way to create professional-looking visuals for LinkedIn. From carousels to quote graphics, it's the go-to tool for creators without design experience.
Why LinkedIn creators love it:
It takes minutes to build a carousel or banner that looks like it was made by a designer. Templates make everything faster.
Pros:
Huge LinkedIn-friendly template library
Drag-and-drop design UI
Brand kits for consistency
Easy to export in LinkedIn sizes
Collaboration support for teams
Cons:
Some features locked behind Pro
Limited animation/design depth
Fonts require upload on free tier
Repetitive if using default templates
Not tailored to LinkedIn engagement insights
Key Features:
Carousel and static post templates
Custom dimension export
Magic Resize
Branded folders and kits
Mobile app editor
Pricing:
Free plan available; Pro starts at $12.99/month
5. Video Creation
Descript
Overview:
Descript is a video and audio editing tool that lets you edit content like you're editing a doc. Ideal for repurposing webinars, screen recordings, or face-to-camera videos for LinkedIn.
Why LinkedIn creators love it:
Want to post short video clips or add auto-subtitles to boost watch time? Descript handles everything — from trimming filler words to branding your video.
Pros:
Edit video by editing the transcript
Instant subtitles and captions
Great screen recording and webcam tools
Auto-remove filler words
Podcast-friendly
Cons:
Not for cinematic or advanced video effects
Requires desktop app
Overdub voice clone needs cleanup
Some audio tools can glitch
Watermarked export on free plan
Key Features:
Transcript-based video editing
AI voice (Overdub)
Screen + webcam recorder
Auto caption and subtitle styling
Export to multiple aspect ratios
Pricing:
Free plan available; Creator plan starts at $12/month
Final Thoughts
LinkedIn creators don’t need dozens of tools — just the right ones.
Here’s a quick recap of your 2025 LinkedIn tool stack:
Category | Tool |
|---|---|
Content Ideation & Research | BuzzSumo, AnswerThePublic |
Content Management | Notion |
Creation, Engagement & Analytics | Supergrow |
Design | Canva |
Video Creation | Descript |
Start with the one that solves your current bottleneck.
Whether that’s better ideas, faster editing, or staying consistent, these tools will help you grow with less stress.
