LinkedIn® Team Analytics for Your Employee Advocacy Program

Yes. Each member needs a Supergrow seat to connect their account. Their performance is then visible in your team dashboard. No extra steps needed from them.

Yes. Your team's posting activity and performance is visible in one dashboard from the moment you set up Team Analytics. You can view combined metrics across all members, including total impressions, average engagement rate, and posting frequency for the period, or drill down into any individual to see exactly which posts landed and which missed. Date range filters let you compare 7-day, 30-day, or 90-day windows, or set a custom range for a specific campaign or quarter. The dashboard updates automatically as your team posts, so you are always looking at current data rather than a snapshot from last week's manual export. Managers use the individual drill-down to spot members going quiet early and act before momentum is lost. You can also share a live report link or export a PDF directly from the same view.

Every Monday morning, Supergrow automatically generates a weekly digest covering the previous seven days of your team's activity. The report includes a team-level summary of total impressions and engagement rate, a spotlight on the top-performing post across the programme, and an AI-generated insight on what content format or topic to prioritise next week. You can configure delivery as a Slack message to a channel of your choice, as an email to one or more recipients, or both. The report is also available as a PDF export on demand, which is useful when you need a clean, branded summary for a CMO presentation, a board update, or a quarterly business review. You choose the delivery method in your team settings and can update it at any time. The report goes out automatically every week — no manual sending required, even when other priorities take over.

Yes. You can generate a shareable live report link for any stakeholder, whether that is your CMO, a board member, a client, or a department head, without requiring them to create a Supergrow account. The link opens a read-only view of your team analytics showing current impressions, engagement rates, top posts, and posting activity across all members. The data updates automatically, so every time your stakeholder opens the link they see the latest numbers without you needing to re-export or resend anything. You control access and links can be revoked at any time from your team settings. This is particularly useful for board reporting, monthly leadership reviews, and agency clients who need visibility into programme performance without needing full platform access. Anyone with the link can view the report in their browser without signing in, and it works on any device.

Engagement rate is calculated as (likes + comments + reposts) divided by impressions, averaged across all posts in the selected date range, per member and for the team overall.

No minimum. Team Analytics works for programs of 2 members and scales to 200+. Pricing is per seat. You only pay for the members you add.