Supergrow

Employee Advocacy Analytics

LinkedIn® analytics for every employee and your whole program.

Give employees a clear view of what works for their voice. Give marketing one place to track participation, reach, engagement, and the content worth repeating across the team.

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From posts to program decisions

See what works. Support every employee better.

Publishedvia Supergrow

1. Connect each LinkedIn® account

Each employee connects their own profile through LinkedIn®'s official API. No shared passwords. Recent posts sync too.

Impressions

18,032

+4.6%

Engagements

956

+1.2%

Followers

25,367

+4.6%

Eng. rate

4.2%

+0.3%

2. See personal and program performance

Track impressions, reactions, comments, reposts, follower growth, and engagement rate by post, person, and period.

Top post3.2x median

What to write next

3. Plan the next move

Compare each person's posts with their own history, spot patterns across the team, and decide what to repeat, adjust, or test next.

Analytics in your AI assistant

Ask your team analytics a question, in plain language.

Connect Supergrow's MCP server to Claude or ChatGPT and ask for account or team metrics the way you would ask a colleague. The answer comes from your real Supergrow data, not a guess.

Your assistant reads the numbers from Supergrow.

Works with

  • Claude
  • ChatGPT
  • Gemini
  • Perplexity
  • Any MCP client

Answers grounded in your account

Ask how impressions, follower growth, or engagement changed over the last 30 days. Your assistant reads the data from the connected workspace.

Your whole program in one prompt

Admins can review the week's analytics across employee workspaces without opening each one.

Personal insight. Program visibility.

LinkedIn® analytics built for teams running employee-led content

Employees learn what works for them. Marketing tracks performance, participation, and progress across the program.

Help each employee learn from their own history

Review impression, engagement, and follower trends against the previous period, so one unusual post does not define the strategy.

  • Impressions, reactions, comments, and reposts
  • Changes from the previous period
  • Follower growth and profile views over time

Analytics

30D90D12M
Impressions14,456

+2% vs. prev. 30 days

Engagement2.1%

+0.0pt vs. prev. 30 days

Reactions265

+2% vs. prev. 30 days

Comments34

+4% vs. prev. 30 days

Understand why each post performed

Every post lands in one table with its impressions, likes, comments, reshares, and engagement rate, making useful patterns easier to see.

  • Impressions, likes, comments, reshares, and engagement rate per post
  • Period totals and comparisons with the employee's own average
  • Filter by date and format to spot repeatable patterns

Post-by-post breakdown

Last updated 1h ago
Impressions7,121
Likes131
Comments18
Avg eng.2.2%
PostImpr.LikesComm.Eng.
A prospect this week asked for the one feature…277723.2%
New research on 860 B2B companies confirms…131302.3%
LinkedIn just gave every user a button to report…6631553.0%
LinkedIn has closed the loophole most creators…9131311.5%

Turn the weekly report into the next plan

A briefing every Sunday helps employees and program owners start the week with a clear view of what happened and what to do next.

  • Posts published, engagements, impressions, and follower growth
  • The strongest post, why it worked, and what to improve on weaker posts
  • Practical guidance on what to repeat, change, and write next

Your week in review

Posts published

5

Engagements

158

+24%

Impressions

5,597

+252%

Followers

11,268

+46

Best post

1.7x your average

Why it worked

Repeat this: end with a direct, warm challenge they can act on.

Needs improvement

0.9x your average

What to improve

Main problem: your hook buries the lead, so readers scroll past.

Give employees a timely idea to respond to

Supergrow surfaces a relevant article based on the employee's Content DNA and suggests an angle. The employee chooses whether and how to use it.

  • A Hot Take Score as a signal of how much debate the topic may create
  • Why it matters for the employee's audience and a suggested angle
  • Start a PostCast discussion to add their own perspective
Featured
Worth your take this week

Hot Take Score: 9.1

LinkedIn AI Slop Button: How To Protect Employee Advocacy

Based on your content as: Startup Founder & LinkedIn Growth Strategist

Why this matters

A polarizing topic that will spark immediate debate among the founders and creators in your audience.

Suggested angle

Argue it is the best thing that ever happened to genuine founder-led creators.

Read articleStart a Postcast discussion

See the health of your whole program

Replace separate spreadsheets with one LinkedIn® reporting view for publishing activity, reach, engagement, and participation across employee workspaces.

  • Posts published, active workspaces, program adoption, reach, engagement, and estimated earned media value
  • Top posts, member-level performance, and participation health
  • Choose the headline metric, filter by workspace tags, and export a clean report for leadership

Member leaderboard

Sorted by impressions
#MemberPostsImpr.Eng.Rate
1DBDeven Bhooshan1419,7673691.9%
2UPUtsav Patel1514,4563032.1%
3TBTaher Batterywala413,0293742.9%
4DTDhwaj Tiwari110,1442012.0%
5USUtsav Saraswat51,453634.3%

Proven Results

4×

more engagement after 90 days of data-informed posting

Based on Supergrow user data, 2025

"I went from posting once a month to 3× a week. Two inbound deals last quarter came directly from LinkedIn®."
Marck Thiel
Project Manager
"I've tried everything, Notion and other scheduler tools, but Supergrow made my life so much easier. It's intuitive, efficient, and helps me deliver better results for my clients."
Sarra Richmond
Content Strategist
"Supergrow has transformed the way we manage LinkedIn® for our clients. It's efficient, reliable, and makes scaling our operations effortless."
Moshe Pesach
Founder, StepUp Media

FAQ

Frequently asked questions

Personal analytics cover impressions, engagement, follower growth, profile views, and post performance over time. Organization analytics add publishing, active workspaces, program adoption, reach, participation health, member performance, and estimated earned media value.

It uses the employee's posting history and Content DNA to spot useful patterns. The employee can review, adapt, or skip every recommendation.

LinkedIn® shows performance for one account. Supergrow adds comparisons with each person's own history, weekly guidance, and consolidated reporting across employee workspaces.

Every Sunday, see publishing, impressions, engagement, follower growth, strong posts, posts to improve, and recommended next actions.

Yes. Connect Supergrow's MCP server to a compatible AI client. Team admins can ask for metrics across workspaces in plain language.

No. Recent posts can sync through LinkedIn's official API. Publishing through Supergrow keeps creation, scheduling, and analytics in one workflow.

Yes. Connect an account and review performance during the 7-day free trial.

Yes. Team plans compare posts and program trends across employee workspaces. Use the view to spot patterns and offer support while each employee keeps their own workspace and voice.

Turn team activity into a powerful
employee advocacy program.

See what each person can learn, what the team should repeat, and where the program needs support. Get started today.

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